QUESTION TWO -

How effective is the combination of your main product and ancillary texts?

Voiceover

We have made sure that the same voiceover is used in both the documentary and the radio trailer.

Slogan and Title

We have also made sure that the title and the slogan are clearly stated on both the Print Advert and the Radio trailer.

Print Advert

Radio Trailer

We have made sure that we have used clips from the documentary in our radio trailer.

Example shown below;

Theme and Tone

We have made sure that the theme and tone comes across in the radio trailer and the print advert by using bright colour and a happy tone of voice.

Our programme would be advertised in national newspapers such as 'The daily express' and it would be advertised on local radio stations such as merseyside local station 'Juice Fm, or Radio City', dependant on what area of the UK you live it.